Dublin cycling club Orwell Wheelers has agreed a new three-year sponsorship deal with energy company Pinergy for the club and its sportive.
The new deal means Pinergy is now the title sponsor of the club and of Orwell Wheelers Randonnée 2022 - an annual 146-kilometre open road event which returns on Saturday, April 30th, after a two-year break due to Covid-19.
Pinergy added it would “power the development of future cyclists by supporting the Junior Tour and the Pinergy Pathway Programme, which specialises in on-boarding new members into” Orwell Wheelers.
Pinergy chief executive, Enda Gunnell, as the company was “extremely proud to begin our journey of supporting Ireland’s largest cycling club” Orwell Wheelers.
“Sustainability is something we are incredibly passionate about so it is an honour for us to work alongside an Irish cycling legend in Nicolas and show our commitment to supporting the growth of the sport in Dublin,” he said.
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“The club has a deep and successful history having supported talent such as Nicolas (Roche), and his father Stephen, and we are delighted to #PowerTheDifference for the next crop of Orwell Wheelers members.”
Nicolas Roche, who officially launched the new sponsorship deal on Thursday, said he was honoured to be involved on such a big day for the club.
“Having strong connections and family ties with the club, it is fantastic to have a sponsor like Pinergy to come on board and support not only our current members, but our future ones too, through the Pinergy Pathway Programme and Junior Tour,” he said.
“With sustainable living one of the most important issues in society today, it is brilliant to see Pinergy’s commitment to powering Orwell Wheelers as they strive to continue their sustainable growth and develop the sport of cycling in the Dublin area. I’m really looking forward to seeing what the future has in store.”
President of Orwell Wheelers, Denis Gleeson, said: “Orwell Wheelers has a strong cycling legacy in Dublin and now, with the support of Pinergy, can continue the sustainable growth of our club and the development of our cyclists. We are delighted to partner with Pinergy, and are excited to see our members sporting the new Pinergy-branded Orwell Wheeler cycling jersey around the roads of Dublin.”
Best of luck to all involved.
